Tweeting & Engaging – Part I

Prior to attending my first BCM325 seminar, I had no idea what the concept of live-  tweeting was. As a marketing major, I wasn't completely aware that live-tweeting played such an important role in this subject but over the past 6 weeks. I found that is such a prominent and interesting tool for learning. This... Continue Reading →

Reflect & Construct – Part I

Hi and welcome back. To me, feedback and reflection play a significant role in the ways I further my interest in the media industry. This blog post provides a collection of feedback I have given to 3 of my fellow classmates of BCM325 this semester. After reading and listening to their pitches for the final... Continue Reading →

BCM325 – Task 2 Part 1

Hi guys, my digital artefact for BCM325 this semester will focus on the exploration of the integration of artificial intelligence into the fashion industry. Looking 10 to 20 years down the track and reflecting on what is being introduced now, my artefact will discuss the ways companies are looking at using consumer insights and artificial... Continue Reading →

BCM313 – A Reflection

CV Excerpt: Working in the hospitality industry since I was 14, I have been able to collect a range of skills that I believe will improve my future career positions. The ability to work under pressure has allowed me to become a fast learner and also apply this skill to my university degree. Planning and... Continue Reading →

Compassion Vs. The Future of Work

The ‘future of work’ is the question on everyone’s mind within any profession. It’s the concept of the future changes that gets everybody thinking what will be different in generations to come in terms of operating businesses? It’s questions like these that sparks my imagination of robots ‘making everything easier’. But will it have a... Continue Reading →

Love from afar.

It’s been a hot minute since I’ve last written on the blog, but I came here today because I’m inspired. Lately, I’ve been thinking a lot (a lot more than usual) but I’ve been thinking about what exactly it is that inspires me to be the person I am/want to be. In a world of... Continue Reading →

Instagram: The Digital Schoolyard

Back to my own research now, we’ve explored both the negative and positive messages portrayed by Instagram influencers. As a tool of personal brand building, it is important to convey messages across the platform effectively to grow as a digital icon. Whether you have 2000, 10,000 or 100,000 followers on Instagram, effectively portraying yourself as... Continue Reading →

Instagram – The Digital Schoolyard

A bit to piece it together:  Now that we have a bit of background into the 2018 world of Instagram, the basis of my report is to justify the effectiveness of its messages to its every day users. We’ve covered the concept of the rich and famous but it’s not who they are, it’s mainly... Continue Reading →

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